Our Soy Wax Melts vs. Others: Why Brannerton Farms Stands Out

brannertonfarms
May 7
4 min read

When it comes to wax melts, not all are created equal. At Brannerton Farms, we take pride in crafting high-quality, sustainable, and honest products that bring warmth and fragrance into your home. Let’s dive into why soy wax melts are a better choice compared to other types of wax and how Brannerton Farms takes it a step further.

What Are Wax Melts?

Wax melts are a flame-free way to fill your home with delightful scents. They’re small pieces of wax that you place in a warmer, releasing fragrance as they melt. But the type of wax used can significantly impact the quality and safety of the product.

Why Choose Soy Wax?

Soy wax is a natural, renewable resource made from soybeans. Here’s why it’s a superior choice for wax melts:

Clean and Safe: Soy wax burns cleaner than paraffin wax, which is derived from petroleum. It doesn’t release harmful toxins or soot, making it a healthier option for your home and family.
Eco-Friendly: As a biodegradable and renewable material, soy wax is better for the environment. It’s a sustainable choice that aligns with our values at Brannerton Farms.
100% American Grown: The soybeans used to create our soy wax are 100% grown in America, supporting local farmers and reducing the carbon footprint associated with importing raw materials.
Longer-Lasting: Soy wax has a lower melting point, which allows it to release fragrance more slowly and evenly. This means your melts last longer, giving you more value for your money.
No Additives Needed: Unlike other waxes, soy wax doesn’t require chemical additives to perform well. At Brannerton Farms, our wax melts are made with just two simple ingredients: soy wax and fragrance. No dyes, no colors—just pure, handcrafted goodness.

How Does Soy Compare to Other Waxes?

Paraffin Wax: While cheaper, paraffin wax is petroleum-based, releases more soot, and has a shorter burn time. It’s not biodegradable, making it less eco-friendly. Additionally, paraffin wax often contains chemical additives that may release harmful toxins into the air when melted.
Beeswax: A natural option, but it’s more expensive and not vegan-friendly. Beeswax also tends to have a weaker scent throw, which isn’t ideal for wax melts.
Blended Waxes: Many companies use blends of soy and paraffin to cut costs, but this compromises the eco-friendliness and safety of the product. These blends may also include synthetic dyes and fragrances, which can be concerning for those with sensitivities.

Brannerton Farms’ Unique Touch

At Brannerton Farms, we go beyond just using soy wax. Here’s what sets our melts apart:

Simplicity in Packaging: We package our melts in eco-friendly glassine bags instead of plastic. Glassine is biodegradable and recyclable, reducing waste and supporting a cleaner planet.
Individually Hand-Poured Cubes: Unlike many wax melts on the market that are formed in clamshell molds, each of our cubes is individually hand-poured with care. This artisanal approach ensures consistent quality and attention to detail. Each pack contains 8 handcrafted cubes, offering a personal and premium touch.
Handwritten Weights for Transparency: Each package of wax melts is carefully weighed, and we handwrite the weight on the label. Why? Because we believe in transparency. You deserve to know exactly how much product you’re getting for your money. In the homemade craft market, where trust is key, this small detail makes a big difference.
Thoughtfully Crafted Labels: Our labels are designed and created in-house, not mass-produced. We only make what we need, ensuring minimal waste and a personal touch in every package. It’s another way we stay true to our values of sustainability and handcrafted quality.
Handcrafted with Care: Every wax melt is hand-poured in small batches to ensure quality and consistency. Our production process is simple yet meticulous, reflecting our commitment to delivering the best for your home.

Why Hand-Poured Wax Melts Are Worth It

We understand that hand-poured wax melts like ours may cost slightly more than mass-produced alternatives. However, this difference reflects the superior quality, care, and sustainability that go into every product we create.

No Hidden Ingredients: Unlike store-bought melts, our products are free from harmful additives, synthetic dyes, and unnecessary chemicals. You can feel confident about what you’re bringing into your home.
Eco-Friendly Practices: From our soy wax to our glassine packaging, we prioritize environmentally conscious choices that reduce waste and support sustainability.
Support for Small Businesses: By choosing Brannerton Farms, you’re supporting a small, family-run business that values transparency, quality, and customer satisfaction over cutting corners.

The Importance of Transparency in the Craft Market

In a market saturated with mass-produced and often misleadingly labeled products, Brannerton Farms stands out for its honesty. We believe you should know exactly what you’re buying—no hidden ingredients, no inflated weights, and no unnecessary packaging. Our handwritten labels and straightforward approach are a testament to our values of trust and authenticity.

Why Choose Brannerton Farms?

When you choose Brannerton Farms, you’re not just buying wax melts—you’re supporting a small business that values quality, sustainability, and transparency. Our fragrances, inspired by cherished memories and moments, bring a personal touch to every product. From the eco-friendly glassine bags to the handwritten weights, every detail reflects our dedication to you and the planet.

Experience the Difference

Ready to elevate your home fragrance game? Explore our collection of handcrafted soy wax melts and experience the Brannerton Farms difference. With scents like Wildflower Serenade, Farmhouse Java Swirl, and Autumn Spice Haven, there’s something for everyone.

Try them today and see (and smell) why soy wax melts are the better choice. We promise you’ll love the simplicity, the quality, and the care that goes into every melt.